A new study by IDG Research Services provides strong proof that by increasing IT agility, hybrid cloud makes implementing digital business initiatives faster, easier and a less expensive process.
The survey funded by EMC revealed that organisations must “think digital” to enhance customer experiences, increase flexibility, drive business opportunities, and decrease costs. With 92% of respondents stating that their organisation’s competitive strategy calls for digital business initiatives and 90% calling digital business a “top priority” for the next one to three years, the transformative power of digital business is a key driver for IT today.
Key drivers behind these digital technology investments included improving the customer experience (87% of respondents indicated this was a critical or very important goal), acquiring new customers (86%), increasing innovation (82%) and in fourth place enabling real-time business decisions (82%).
Of the organisations polled the majority (63%) indicated they’re well on their way to achieving their initial digital transformation goals but the IT leaders are still facing hurdles including: Budget and resources (38%), fragmented computing environments (30%) and nearly a third lacking the right technologies (29%).
To solve these challenges, IT leaders are turning to hybrid cloud environments, embracing a modernized infrastructure that involves two or more delivery models, including a traditional data center, a private cloud, a managed private cloud and a public cloud. A whopping 83% of respondents currently use or plan to use a hybrid cloud environment, and 73% agree that a hybrid cloud model creates a path to digital business.
Additionally the survey results show that, by reducing IT costs, hybrid cloud enables investment in digital transformation, and the most aggressive hybrid cloud adopters are also the most advanced at digital transformation. Of those surveyed, organizations with a significant number of hybrid cloud workloads are three times more likely than non-adopters to be approaching their digital business and infrastructure readiness goals.